Implicit Association Test (IAT)
FREE for use with an Inquisit Lab or Inquisit Web license.Available Test Forms
Age IAT
The Age IAT as described in Nosek et al (2007)
Aggression IAT
The Aggression IAT procedure as developed by Adnan Niazi and Sabine Strofer (supports English, German, and Dutch).
Anger IAT
An IAT using word stimuli to measure implicit assocation of anger with self as described in Schnabel et al (2006).
Antagonistic Narcissism Implicit Association Test (AN-IAT)
The AN-IAT (Heinze et al, 2020) is an implicit measure of antagonistic narcissism.
Anxiety IAT
An IAT using word stimuli to measure implicit assocation of anxiety with self as described in Egloff & Schmulke (2002).
Arab-Muslim IAT
The Arab-Muslim IAT as used in Park et al (2007).
Arousal Alcohol IAT
An Alcohol IAT template that measures implicit associates between alcohol and arousal as developed by Wiers et al 2002.
Auditory IAT (Sound Stimuli Only)
An Gender-Power IAT that uses auditory stimuli as designed by Van de Kamp (2002).
Auditory IAT (Visual and Sound Stimuli)
An Bird-Insect IAT that uses a combination of auditory and visual stimuli as designed by Van de Kamp (2002).
Brief IAT
A template implementing the Brief IAT procedure developed by Sriram & Greenwald (2009). This template uses names of flowers and insects.
Brief IAT w/ Pictures
A template implementing the Brief IAT procedure developed by Sriram & Greenwald (2009). This template uses pictures of flowers and insects.
Child IAT
An implementation of the IAT adapted for administration to children as developed by Baron and Banaji (2006).
Death/Suicide IAT
The Death/Suicide IAT as described in Nock & Banaji (2010).
Depression Brief IAT
The Depression Brief IAT as described in Meites et al (2009).
Depression IAT
The Depression IAT as described in Meites et al (2009).
Disability IAT
An picture IAT measuring positive and negative implicit assocations with disability as described in Pruett & Chan (2006).
Eating IAT
An IAT using word stimuli measuring positive and negative implicit assocations with healthy and unhealthy foods as described in Frank et al (2016).
English Learning IAT
An implicit attitude test by Harrison & Lakin (2018) examining attitudes towards English learners.
English Learning IAT (EL IAT)
An implicit measure of attitudes towards "English Language Learner" vs "Mainstream Student" designed by Harrison & Lakin.
Forgiveness IAT
An IAT measuring implicit forgiveness of self vs others by Goldring & Strelan (2017).
Gender-Career IAT
An IAT measuring implicit associations between gender and careers.
Gender-Science IAT
The Gender/Science IAT.
Guilty/Not Guilty Racism IAT
An IAT measuring associations between guilt vs innocence and race.
IAT with Items and Labels Provided by Participants
A template for IATs in which participants enter both the words and labels for the categories.
IAT with Items Provided by Participants
A template for IATs in which participants enter the words for the categories.
IAT with Items Selected by Participant
Then IAT where participants choose items for each category from an array of pictures.
IAT with Mouse Tracking
Administers and IAT with mouse tracking as described in Yu et al (2012)
IAT with Mouse Tracking (Touch Screens)
Administers and IAT with touch screen tracking as described in Yu et al (2012)
IAT with Word Stimuli
This sample script serves as a template for IAT tasks involving text stimuli. It can be easily adapted to any target or attribute categories simply by following the instructions at the top of the script.
Mental Illness IAT
An IAT using word stimuli measuring implicit assocations between mental illness and danger as described in Dabby et al (2015).
Mouse Button IAT
An IAT template in which participants response by clicking the left or right mouse button.
Mouse IAT
An IAT template in which participants respond by clicking one of two response areas the screen.
Multicultural Implicit Association Test (MC-IAT)
Multicultural Implicit Association Test (MC-IAT) as described in Axt et al (2014)
Multifactor Picture IAT
A multifactor Brief IAT template that uses picture stimuli to measure relative preferences for 4 different categories - babies, puppies, kittens, and pandas.
Multifactor Religion IAT
A multifactor IAT template that implements the Religion IAT, which measures relative preferences for 4 different religions - Buddhism, Islam, Judaism, and Christianity.
Multi-language IAT
A template for an IAT that supports multiple languages. Each participant can choose which language the stimulus items, labels, and instructions are presented in.
Need for Affiliation IAT
The Need for Affiliation IAT as described in Slabbinck et al (2012).
Need for Power IAT
The Need for Power IAT as described in Slabbinck et al (2011).
Picture IAT
An IAT template that uses text for attribute stimuli and pictures for target stimuli.
Racism IAT
An IAT template for measuring implicit racism that uses pictures of black and white faces for target stimuli and pleasant and unpleasant words for attributes.
Recoding-Free Implicit Association Test
An IAT-RF template that measures negative or positive implicit associates with flowers and insects as developed by Rothermund et al (2009).
Religion IAT
A multifactor Brief IAT template that measures relative preferences for 4 different religions - Buddhism, Islam, Judaism, and Christianity.
Self Esteem IAT
A simple IAT for measuring implicit self esteem using pronouns (e.g. "me", "I", "us", "you", "them") to represent "self" verses "other" target categories.
Self-Esteem IAT
The Self-Esteem IAT using self and other pronouns.
Self-Esteem IAT (idiosyncratic items)
The Self-Esteem IAT as described in Greenwald & Farnham (2000).
Self-Harm IAT (Good/Bad)
The Self-Harm IAT using Good/Bad stimuli as described in Nock & Banaji (2007).
Self-Harm IAT (Me/Not Me)
The Self-Harm IAT using Me/Not Me stimuli as described in Nock & Banaji (2007).
Self-Injury IAT
The Self-Injury IAT as described in Nock & Banaji (2007).
Sexual Attraction IAT (Man/Woman)
An implicit measure of sexual preference as described by Snowden et al (2008). Images must be downloaded separately from the IAPS image database.
Sexuality IAT
Then IAT examining implicit attitudes towards sexual orientation.
Shame IAT
An IAT using word stimuli to measure implicit assocation of shame with self as described in Grout (2013).
Single Category IAT
The Single Category IAT as described in Karpinski & Steinman (2006).
Single Category Picture IAT
The Single Category IAT as described in Karpinski & Steinman (2006) using picture stimuli for targets.
Single Target IAT
An ST-IAT template that measures negative or positive implicit associations with animals using text stimuli.
Single Target IAT with pictures
An ST-IAT template that measures negative or positive implicit associations with flowers using picture stimuli for both attributes and targets.
Single Target IAT with pictures and text
An ST-IAT template that measures negative or positive implicit associations with animals using picture stimuli for attributes and text stimuli for targets.
Single Target Picture and Text IAT
An template for the single target IAT as developed by Wigboldus, Holland & van Knippenberg (2006) in which the attribute categories (pleasant vs unpleasant) are represented by both text and picture stimuli.
Single Target Picture IAT
An template for the single target IAT as developed by Wigboldus, Holland & van Knippenberg (2006) that uses picture stimuli.
Skin Tone IAT
An implicit attitute test measuring unconscious prejudice based on skin tone (Greenwald et al, 1998).
Smoking IAT
The Smoking IAT as developed by Kahler et al (2007).
Transgender IAT with pictures
A measure of implicit attitudes towards Transpeople using pictures of celebrities
Transmen IAT
A measure of implicit attitudes towards Transmen by Wang-Jones, et al (2017)
Transwomen IAT
A measure of implicit attitudes towards Transwomen by Wang-Jones, et al (2017)
Valence Alcohol IAT
An Alcohol IAT template that measures negative or positive implicit associates with alcohol as developed by Wiers et al 2002.
Weapons Racism IAT
A template that measures implicit associations between race (Black American vs. White American) and violence (Weapons vs. Harmless Objects). This template uses pictures for both attribute and target stimuli.
Weight IAT - Bodies
Measures implicit weight bias using images of body shapes (Schwartz et al, 2003).
Weight IAT - Faces
Measures implicit weight bias using images of faces (Schwartz et al, 2003).
References
Search Google Scholar for peer-reviewed, published research using the Inquisit Implicit Association Test (IAT).
Greenwald, A. G., McGhee, D. E., & Schwartz, J. K. L. (1998). Measuring individual differences in implicit cognition: The Implicit Association Test. Journal of Personality and Social Psychology, 74, 1464-1480.
Greenwald, A. G., & Farnham, S. D. (2000). Using the Implicit Association Test to measure self-esteem and self-concept. Journal of Personality and Social Psychology, 79, 1022-1038.
Greenwald, A. G., Nosek, B. A., & Banaji, M. R. (2003). Understanding and Using the Implicit Association Test: I. An Improved Scoring Algorithm. Journal of Personality and Social Psychology, 85, 197-216.
Nosek, B. A., Greenwald, A. G., & Banaji, M. R. (2005). Understanding and using the Implicit Association Test: II. Method variables and construct validity. Personality and Social Psychology Bulletin, 31(2), 166-180.
Nosek, B. A., Greenwald, A. G., & Banaji, M. R. (2007). The Implicit Association Test at age 7: A methodological and conceptual review. In J. A. Bargh (Ed.), Automatic Processes in Social Thinking and Behavior (pp. 265-292). Psychology Press.
Snowden RJ, Wichter J, Gray NS. (2008). Implicit and explicit measurements of sexual preference in gay and heterosexual men: a comparison of priming techniques and the implicit association task. Arch Sex Behav. 2008 Aug;37(4):558-65.
Sriram, N., Greewald, A. G. (2009). The Brief Implicit Association Test. Experimental Psychology, 56, 283–294
Levinson, J.D., Huajian Cai, H. & Young,D. (2010). Guilty by Implicit Racial Bias: The Guilty/Not Guilty Implicit Association Test, 8 Ohio St. J. Crim. L. 187, 208
Slabbinck, H., De Houwer, J., & Van Kenhove, P. (2011). A pictorial attitude IAT as a measure of implicit motives. European Journal of Personality, 25(1), 76-86.
Slabbinck, H., De Houwer, J., & Van Kenhove, P. (2012). The pictorial attitude implicit association test for need for affiliation. Personality and Individual Differences, 53(7), 838-842.
Harrison, J. & Lakin, J. (2018). Pre-service teachers' implicit and explicit beliefs about English language learners: An implicit association test study. Teaching and Teacher Education, Volume 72, Pages 54-63
Links
Tony Greenwald. University of Washington.
Project Implicit. IAT on Project Implicit web site.
Mahzarin Banaji. Harvard University.
Brian Nosek. University of Virginia.
Stimulus Materials. IAT stimuli from Project Implicit.
The Oprah Winfrey Show. Overcoming Prejudice: How to Rise Above Racism. Tony Greenwald and Malcolm Gladwell discuss the IAT with Oprah..
The Washington Post. See No Bias: Many Americans believe they are not prejudiced. Now a new test provides powerful evidence that a majority of us really are.
Edge. The Implicit Association Test: A Talk with Mahzarin Banaji and Anthony Greenwald.
Dateline NBC. Tony Greenwald and Mahzarin Banaji demonstrate the IAT.